Analytics

HometownLive includes built-in analytics covering visitors, pages, events, videos, and live channels. Use these reports to understand viewership trends, identify your most popular content, and measure platform performance over time. All analytics pages share a consistent set of time-range filters and export controls.

Analytics Dashboard

Location: Sidebar → Analytics (/admin/analytics)

The Analytics dashboard provides a high-level overview of all platform traffic. It is the best starting point for a quick health check on viewership before drilling into specific sub-reports.

Time Range Controls

Select a reporting period using the buttons at the top of the page:

Button	Period Covered
Today	The current calendar day from midnight to now.
Last 7 Days	The previous seven days, including today.
Last 30 Days	The previous thirty days, including today.
Last Year	The previous twelve months, including the current month.

Click Export to download the current dashboard view as a CSV file.

Dashboard Widgets

The dashboard displays six widgets that update based on the selected time range.

Widget	Chart Type	What It Shows
Visits Over Time	Line chart	Total site visits plotted across the selected period. Use this to identify traffic spikes tied to live events.
Device Types	Donut chart	Proportion of visits from Desktop, TV App, and other device types. Use this to understand how viewers are watching.
Top Countries	Pie chart with percentages	Countries generating the most traffic, ranked by share of total visits.
Browsers	Breakdown chart	Browser distribution among all visitors.
Operating Systems	Breakdown chart	OS distribution among all visitors.
Most Visited Pages	Table (10 rows)	Top 10 pages ranked by visits, showing Page URL, Visits, and Percentage of total.

Tip: Use the Visits Over Time chart to correlate traffic peaks with specific events. A sharp spike on a date typically indicates a popular live event drove viewers to the platform.

User Analytics

Location: Sidebar → Analytics → Users (/admin/analytics/users)

User Analytics tracks visit activity at the individual account level. Use this report to identify your most engaged viewers, recognize inactive accounts, or investigate unusual activity patterns.

Using User Analytics

1. Select a time range using the buttons at the top of the page.
2. Use the Search field to find a specific user by name or email.
3. Click Export to download the complete filtered list as a CSV file.

User Analytics Table Columns

Column	Description
User	The viewer's display name.
Email	The account email address associated with this user.
Visits	Total page visits by this user in the selected time period.
Last Activity	The date and time of this user's most recent visit.
Action	Links to the user's full account record.

Note: User Analytics tracks page visits tied to logged-in accounts. Anonymous visitors are counted in the main Analytics dashboard but do not appear in the User Analytics table.

Page Analytics

Location: Sidebar → Analytics → Pages (/admin/analytics/pages)

Page Analytics shows which pages on the platform receive the most traffic. Use this data to understand which content surfaces are driving viewer engagement and which pages may need improvement.

Using Page Analytics

1. Select a time range.
2. Use Search to filter results by URL.
3. Click Export to download the data as a CSV.

Page Analytics Table Columns

Column	Description
Page URL	The path of the page relative to the platform root.
Visits	Total visits to this page in the selected time period.
Unique Visitors	Count of distinct visitors who loaded this page at least once.
Percentage	This page's share of total platform traffic.

Example data from a typical installation:

Page URL	Visits	Percentage
/ (homepage)	55	36.67%
/events	10	6.67%
/signup	10	6.67%
/blog	10	6.67%

Tip: A high percentage of traffic on /signup relative to the homepage can indicate strong conversion intent. Pair this with the subscription transaction data in the Monetization section to measure actual conversion.

Events Analytics

Location: Sidebar → Analytics → Events (/admin/analytics/events)

Events Analytics measures the performance of live and on-demand events. Use it to identify your highest-performing events, understand where your event audience is located, and track viewership trends across your schedule.

Summary Tiles

Four summary tiles appear at the top of the page to provide a quick snapshot.

Tile	What It Shows
Total Events	Count of all events currently in the system.
Total Views	Cumulative view count across all events.
Upcoming Events	Count of events scheduled in the future.
Live Events	Count of events currently streaming.

Events Analytics Charts

Two charts appear below the summary tiles:

• Device Types — proportion of event views from Desktop, TV App, and other devices.
• Top Browsers — browser distribution for event viewers specifically.

Top Events Table

The Top Events table shows the best-performing events ranked by views.

Column	Description
#	Rank by view count.
Thumbnail	Event thumbnail image.
Title	Event name.
Status	Whether the event is Active, Upcoming, or ended.
Views	Total view count for this event.
Actions	Link to edit the event or view detailed analytics.

Geographic Tables

Below the Top Events table, two geographic breakdowns help you understand where your audience is located.

Top Countries table — shows the top countries by visit count:

Country	Example Visits
United States	5,489
France	984
Germany	277

Top Cities table — shows the top cities with country and visit count:

City	Country	Example Visits
Mountain View	US	875
Roubaix	France	651
Atlanta	US	608

Note: Geographic data is derived from IP address geolocation. City-level data is approximate and may not be accurate for all visitors, particularly those using VPNs or cellular data.

Video Analytics

Location: Sidebar → Analytics → Videos (/admin/analytics/videos)

Video Analytics measures the performance of on-demand video content, including standalone videos and TV Show episodes. Use it to identify which on-demand content is resonating with viewers and prioritize similar content production.

Content Type Filter

Use the filter tabs to narrow the view to a specific content type:

• All — on-demand videos and show episodes combined.
• On-Demand — standalone on-demand video items only.
• Shows — TV Show episodes only.

Most Viewed Videos Table

Column	Description
#	Rank by view count.
Thumbnail	Video thumbnail image.
Title	Video title.
Type	On-Demand or Show.
Views	Total view count.
Actions	Link to edit the video or view details.

The Top Countries and Top Cities geographic tables appear below the main videos table, using the same format as the Events Analytics geographic tables.

Tip: Compare performance across On-Demand and Shows separately to identify which format drives more engagement for your audience.

Channel Analytics

Location: Sidebar → Analytics → Channels (/admin/analytics/channels)

Channel Analytics reports on live channel viewership. Use it to understand which channels attract the most viewers and to compare performance between paid and free channels.

Time Range and Access Type Filters

Select a time range using the standard buttons at the top of the page. Use the access type filter tabs to segment the data:

• All — all channels regardless of access type.
• Paid — channels restricted to paid subscribers.
• Free — channels available to all visitors.

Summary Tiles

Tile	What It Shows
Top Countries	Count of distinct countries with viewership data.
Top Cities	Count of distinct cities with viewership data.
Total Views	Cumulative view count across all channels in the selected time range.

Channel Analytics Table

Column	Description
Channel Name	The name of the live channel.
Access Type	Free or Paid.
Views	Total views for this channel in the selected time range.
Action	Link to channel details or edit screen.

Example channel data from a typical installation:

Channel	Access	Views
Channel 1	Free	2,377
Channel 2	Free	755
Channel 4	Free	212
Channel 3	Free	168

The Top Countries and Top Cities geographic tables appear below the channel table, in the same format as the Events Analytics geographic breakdowns.

Tip: Use the Export button on each analytics page to download a CSV of the current view for reporting, board presentations, or sponsor performance reports.